The Texas brand architecture system is rooted in academic tradition and excellence. Any college, school or unit associated with the University should adopt the logo configurations. Usage Guidelines  | Download Assets


Promote the voice of Texas across digital, print, and environmental displays with the University’s typography. Usage Guidelines

Color Palette

Color is a critical tool for our brand system. Using color in a consistent way reinforces our brand and fosters trust and recognition. Usage Guidelines  | Download Assets

Supporting Marks

Learn the appropriate use of the Longhorn silhouette, the official University seal, and Tower illustrations. Usage Guidelines